Summary

This module provides a flexible and extensible advertising system allowing display ADs via blocks.

This AD system supports enabling multiple AD sources and tracking systems: by default both AD data and AD tracking data are stored in the local database, but alternative AD sources or trackers can be provided via plugins. For instance a module could define a plugin to track AD events via Google Analytics.

The native AD Tracker module implements two trackers:

• The Local AD event tracker tracks impressions/clicks immediately, which on high traffic sites can result in significant additional load for the web servers.
• The Queue-based local AD event tracker tracks data via a queue, so events will only actually appear in the statistics display section after running cron or after manually processing ad_track_queue.

Installation

Enable the main AD module, together with at least one AD source and one tracker, typically the AD Content and AD Tracker modules.

Usage

• After enabling all the required modules, configure a tracker for every enabled AD source at /admin/ad/settings.
• Place one or more AD blocks as needed.