Marketing Sprint #3: May 11 - 25 [Meta]
### Tickets for sprint
Add tickets at the start of the sprint. As you make progress and complete a ticket please mark as done with strikethrough.
### General
### Media relations // Pritam Prasun & Christoph Mangold
* [ ] [ Marketing Sprint #2 - Provisioning CRM and Email for Media Outreach] (https://git.drupalcode.org/project/ai_initiative/-/work_items/3584454)
* [ ] Define Outreach Goals & Key Messages and Sequence Workflow
* [ ] Audit & Enrich the 35-Outlet List with Apollo.io and identify the right stakeholders
* [ ] Prepare a Media Kit / Press Pack - Sahil
* [ ] [Campaign to get US government journalists to tell the Drupal AI Story](https://git.drupalcode.org/project/ai_initiative/-/work_items/3586508)
### Social Media // Amber Henry
* [ ] [Marketing Sprint #3: General social media 12 - 25 May](https://git.drupalcode.org/project/ai_initiative/-/work_items/3586485) - Amber
* [ ] [Marketing Sprint #3: Promote AI Summit London on LinkedIn](https://git.drupalcode.org/project/ai_initiative/-/work_items/3586445) - Amber
* [ ] [Marketing sprint #3: Promote Enterprise AI Summit on LinkedIn](https://git.drupalcode.org/project/ai_initiative/-/work_items/3586505) - Amber
* [ ] [Marketing sprint #3: Promote Drupal AI Learners Club on LinkedIn](https://git.drupalcode.org/project/ai_initiative/-/work_items/3586506) - Amber
### Events // Paul Johnson and Matthew Saunders
* [ ] [Assess Luma](https://git.drupalcode.org/project/ai_initiative/-/work_items/3586466)
* [ ] [Enterprise AI Summit - Visual assets](https://git.drupalcode.org/project/ai_initiative/-/work_items/3586464) - Will & Dan
### Webinars and Podcasts // Matthew Saunders
### Sales enablement // James Tillotson
### Case Studies // Rosie Gladden
### Existing Capabilities // Duncan Worrell
<table>
<tr>
<th>
[AI Capabilities you can use now \[META\]](https://git.drupalcode.org/project/ai_initiative/-/work_items/3566615)
</th>
</tr>
<tr>
<td>
* [ ] [Current AI Capabilities page for Search](https://git.drupalcode.org/project/ai_initiative/-/work_items/3584989) - Duncan (postponed)
* [ ] [Current AI Capabilities page for Content Accuracy](https://git.drupalcode.org/project/ai_initiative/-/work_items/3584990) - Duncan (postponed)
* [ ] [Current AI Capabilities page for User Experience](https://git.drupalcode.org/project/ai_initiative/-/work_items/3584991) - Duncan (postponed)
* [ ] [Current AI Capabilities page for Team Efficiency](https://git.drupalcode.org/project/ai_initiative/-/work_items/3584992) - Duncan (postponed)
</td>
</tr>
</table>
### Roadmap features // Will Huggins
### Demos // Dan Lemon
### Brand Strategy // Dan Stratton
## Content production
* [ ] [Blog on Dries' appearance on CMS wire podcast](https://git.drupalcode.org/project/ai_initiative/-/work_items/3586507) - Will
### Project Management // Jeremy Chinquist
* [ ] [Auto-set state::fixed label when issues close](https://git.drupalcode.org/project/ai_initiative/-/work_items/3586486) - Jeremy
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_Drafted with the assistance of AI (Claude Code / Opus 4.7)._
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